I am an experienced writer/producer of television, broadcast and non-broadcast documentaries, commercials, corporate videos, and an expert on the use of digital content in Social Media Marketing. I was an invited participant on the Social Media Panel that presented at the United Nations on September 11th, 2012 to discuss the use of Social Media to provoke social reform.
Essentially a filmmaker and visual communicator, I specializes in organizational storytelling to build brands and focus attention and energies on humanitarian causes and social reform. My clients have included: St. Jude Children’s Hospital, HBO’s Comic Relief, World Vision Telethons, M.A.D.D., Olive Crest, One OC, the Taco Bell Corporation’s Teen Foundation; Home Base, Couture Jewelers, and more.
Every day, over 4 billion videos are watched on YouTube. Next to FaceBook, YouTube has the widest reach of any Social Media platform.
Increasingly, YouTube videos regularly appear at the top of Google and Bing results. YouTube is critical for Social Media marketing and SEO – Search Engine Optimization. Traffic from mobile devices has tripled since 2011 when 20% of viewers were on mobile devices. That rate has double every year.
Every business needs to leverage search, social, and mobile to reach its target audience; therefore, YouTube is a critical component in your online marketing plan
YouTube is today the number 2 search engine in the world.
I would welcome the opportunity to learn more about your Social Media Marketing objectives and discuss ways I could contribute significantly to helping you meet those targets.
Why Use YouTube for Marketing?
Social Media & Disabilities
Presented at the United Nations during the Convention on the Rights of People with Disabilities
(click on the picture below to see the video and read the article)
Eye Health Tips: Wearing Sunglasses to Protect Your Eyes
Eye Health Tips: Eating Leafy Greens for Good Eye Health
Two Examples of Solid Content Social Media Marketing on YouTube